Why I started Rebrand Journey
Each time I crossed a new path or transitioned my business or career, I created a new vision, goals, and a plan. But rebuilding my story and finding the right contacts or customers were challenging. The uncertain environments and unclear directions took away my voice, feeling powerless. It is also challenging for companies and professionals to stand out in a noisy online landscape.
To get on the right path, I communicated my brand with new strategies for each change along the way.
My journey included Senior Manager - Tech Consulting, then changing directions to become a Marketing and Branding Consultant, Business Coach, Journalist, Social Media Influencer, Author and Co-Founder/Senior Product Marketing Manager. I applied the skills from each experience to lead me to new destinations.
I realized that helping businesses and professionals on their rebranding journeys was my passion.
A Map for Your Journey!
The rebranding process is an exciting time that empowers you to discover your vision and path and plan to reach your goals. The “journey” includes steps to complete each element so your new brand can take off!
We will be your strategic partner, providing business coaching to discover your journey or marketing consulting to map out a plan, tools, and processes that work for you whether you don’t know where to start or are on the right track but need directions.
In some areas, we will suggest using subject matter experts to help. For example, hiring a graphic designer to create your new graphics is a worthwhile investment. I should know; I happily used a creative studio to design my logo and style guide.